We’ve been talking lately about how to boost your organization marketing with Instagram. Contrary to what lots of people still believe, Instagram is not only a fun app where you can post food, holiday and family pics.
Instagram has become a powerful brand-building, audience-building and content-marketing tool for businesses. It has over 200 million active monthly members sharing 60 million images and 1.6 billion likes per day.
A note of caution: there are numerous people on the market who promise to cultivate your Instagram followers by the thousands, but beware. A lot of them use fake accounts developed by bots to inflate your numbers.
These kinds of followers have zero value. Actually, they are able to even be dangerous, attempting to steal your password or photos or infect you with a virus.
Based on the data security company Imperva, these bad bots take into account 28.9 per cent of bots on Instagram.
The easiest method to build your Instagram followers is by being authentic to your brand and your audience.
Here are 3 ideas to help you to get real Instagram followers:
Tell a tale with Hashtags
It’s great to use your business name as a hashtag, but you have to think beyond that.
To be able to use your Instagram posts to get followers, use other hashtags that tell the story of the image you’re sharing. You would like to start a conversation if you are sharing posts for things such as:
A good example of a brandname who does this well is @Tostitos. They utilize the hashtag #GetTogetherAlready to encourage visitors to gather and share their chips, and to use the hashtag if they share photos of their meetups.
Through the use of engaging, relevant hashtags, you can be discovered in Instagram searches and hopefully build up followers on Instagram.
Instagram is all about photos, so many people think about the caption being an afterthought.
Don’t neglect the image caption! You can generate engagement and promote sharing through the use of descriptive words that will engage, inspire and entertain your followers.
Here are some ideas to help you build-up followers on Instagram with your posts:
Use questions in your caption. Write your question at the beginning of the post so that people see it first.
Get personal with your post. Tell a tale about yourself, or how your product helped or inspired another person.
Ask people to tag others. Asking people to tag three of their best friends or tagging someone they’re grateful for brings other potential followers into the equation.
A great example of a brand that does personal posts well may be the @NatGeo Instagram account.
They create breathtaking Instagram Stories with informative captions to educate an individual on the plight of animals around the world.
Remember with regards to using Instagram posts to obtain followers, it’s about being authentic. Avoid questions atlanta divorce attorneys single post or tell a personal story that isn’t genuine.
One of the best ways to build your Instagram followers would be to become familiar with your neighbours!
koupit instagram followers Whether you’re creating Instagram ads or desire to promote your event in a specific area, you can see what’s happening near you by going to the search page and clicking on the Places tab.
Type in the positioning to see the geotagged posts for that area. Then visit relevant and recent tagged posts – not those of competing businesses, obviously – and leave a comment or even an emoji and follow the individual if you like what you see. Hopefully, this is the start of an organic interaction.
For example, if you offer life coaching services, you can type in your location followed by “entrepreneurs.” Local entrepreneurs may be looking for more work and life balance or help with life goals or career challenges.
Similarly, for those who have a physical location that people have checked into on Instagram, comment on those posters’ pictures to make certain they’re aware of your Instagram presence, and then follow them.
These are some of the best methods to build Instagram followers the correct way: no bots, no shortcuts, just old ways to build relationships your audience and turn them into followers!
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works together with entrepreneurs who struggle with getting the lack of knowledge, skill and support needed to create their online business presence.